![[71] Mastering the Art of Sales From Cold Calling to Closing Artwork](https://www.buzzsprout.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCR3dNdXdjPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--cafceb353c17cf0dd3d1b122a3303fdb68bf1d85/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdDVG9MWm05eWJXRjBPZ2hxY0djNkUzSmxjMmw2WlY5MGIxOW1hV3hzV3docEFsZ0NhUUpZQW5zR09nbGpjbTl3T2d0alpXNTBjbVU2Q25OaGRtVnlld1k2REhGMVlXeHBkSGxwUVRvUVkyOXNiM1Z5YzNCaFkyVkpJZ2x6Y21kaUJqb0dSVlE9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--1924d851274c06c8fa0acdfeffb43489fc4a7fcc/Alex.png)
The Entrepreneur Next Door 🏡
My name is Zev Asch; welcome to The Entrepreneur Next Door Podcast. I've spent my entire career in what I call "the trenches of small business and entrepreneurship." I spent three decades as a successful corporate marketing executive in small and family-owned businesses, an academic career as a Graduate Marketing Professor and director of Entrepreneurship and leadership at Touro University Graduate School of Business, and over a decade as a business transformation coach.
As an avid podcast listener, I've always craved one that features unknown, grounded non-celebrities and entrepreneurs who can be my next-door neighbors.
Join me for intimate, unfiltered conversations with everyday people who took a leap into entrepreneurship and openly share their journey from failure to success. I spend hours preparing for each interview and asking intimate and challenging questions; one insight can make a profound difference in your business or life.
Finally, I promise that my podcast will never be used as a platform for me or my guests to self-promote. I strictly prohibit it and ensure each guest understands before being featured on my show.
My goal is to ensure that every episode delivers at least one insight that can help you improve your business or one aspect of your personal life.
Listen, subscribe, and share this channel with my thanks.
Music courtesy of ZakharValaha at Pixabay.
The Entrepreneur Next Door 🏡
[71] Mastering the Art of Sales From Cold Calling to Closing
Alex Bruschi has spent his entire career in sales, making him uniquely qualified to uncover the secrets of successful sales reps and the skills and mindset that propel them.
"Sales is a powerful equalizer. Regardless of your background or education, you can do exceptionally well if you're good." - Alex Bruschi
We explore the development of sales roles, the reasoning behind appointment setters and closers, how to foster a work environment that minimizes sales staff turnover, and much more.
HIGHLIGHTS:
- The key to building trust and rapport with potential customers
- The difference between meeting setters and sale closers
- Do sales gurus matter?
- The value of learning by selling
- Why start-up founders must learn how to sell
- The art of cold calling and why it still exists
- How to stop salespeople turnover
Connect With Alex:
LinkedIn: linkedin.com/in/alexbruschi
Website: podcasters.spotify.com/pod/show/ssirl
