![[66] Unmasking Hidden Opportunities: The Data Analytics Detective's Playbook Artwork](https://www.buzzsprout.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCQkwxM1FJPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--7eaf68b30c25b96ce44ece8f7aebc0ccf4d4c710/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdDVG9MWm05eWJXRjBPZ2hxY0djNkUzSmxjMmw2WlY5MGIxOW1hV3hzV3docEFsZ0NhUUpZQW5zR09nbGpjbTl3T2d0alpXNTBjbVU2Q25OaGRtVnlld1k2REhGMVlXeHBkSGxwUVRvUVkyOXNiM1Z5YzNCaFkyVkpJZ2x6Y21kaUJqb0dSVlE9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--1924d851274c06c8fa0acdfeffb43489fc4a7fcc/The%20Entrepreneur%20Next%20Door%20w%20Zev%20Asch%20-%20Door%20v.jpg)
The Entrepreneur Next Door 🏡
My name is Zev Asch; welcome to The Entrepreneur Next Door Podcast. I've spent my entire career in what I call "the trenches of small business and entrepreneurship." I spent three decades as a successful corporate marketing executive in small and family-owned businesses, an academic career as a Graduate Marketing Professor and director of Entrepreneurship and leadership at Touro University Graduate School of Business, and over a decade as a business transformation coach.
As an avid podcast listener, I've always craved one that features unknown, grounded non-celebrities and entrepreneurs who can be my next-door neighbors.
Join me for intimate, unfiltered conversations with everyday people who took a leap into entrepreneurship and openly share their journey from failure to success. I spend hours preparing for each interview and asking intimate and challenging questions; one insight can make a profound difference in your business or life.
Finally, I promise that my podcast will never be used as a platform for me or my guests to self-promote. I strictly prohibit it and ensure each guest understands before being featured on my show.
My goal is to ensure that every episode delivers at least one insight that can help you improve your business or one aspect of your personal life.
Listen, subscribe, and share this channel with my thanks.
Music courtesy of ZakharValaha at Pixabay.
The Entrepreneur Next Door 🏡
[66] Unmasking Hidden Opportunities: The Data Analytics Detective's Playbook
Data analytics is way more exciting than it sounds!
Luke Komiskey, founder of Data Drive, explains how start-up entrepreneurs and small and medium-sized businesses can harness the power of data to challenge assumptions and help them make smarter decisions.
Without tech talk, Luke explains complex concepts like data engineering. Data is like detective work. When done right, it often uncovers growth and profit opportunities, like a science museum that found donors by looking at their data.
Whether you're a data newbie or a business owner looking to up your game, the secret to success often lies right under your feet or in your hard drive.
TAKEAWAYS:
✅ Why data analytics is crucial for small and mid-market organizations
✅ What is Data Engineering
✅ Data can challenge assumptions and help scale a business by providing a
common foundation for decision-making.
✅ While numbers don't lie, they still need to be interpreted correctly
✅ What is required to ensure data accuracy
✅ One thing Luke has done and encouraged others to do that inspires
unconventional thinking in life and entrepreneurship.
Takeaways
- Why data analytics is crucial for small and mid-market organizations
- What is Data Engineering
- Data can challenge assumptions and help scale a business by providing a common foundation for decision-making.
- While numbers don't lie, they still need to be interpreted correctly
- What is required to ensure data accuracy
- One thing Luke has done and encouraged others to do that inspires unconventional thinking in life and entrepreneurship.
Connect with Luke:
LinkedIn: linkedin.com/in/komiskey
Website: goDataDrive.com (Company)
Email: luke@godatadrive.com
