![[64] Stop Online Fraud from Ruining Your Business Artwork](https://www.buzzsprout.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCSEd5alFjPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--5eb0c6984a00e3a98d5dbfd762ed5204a2263386/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdDVG9MWm05eWJXRjBPZ2hxY0djNkUzSmxjMmw2WlY5MGIxOW1hV3hzV3docEFsZ0NhUUpZQW5zR09nbGpjbTl3T2d0alpXNTBjbVU2Q25OaGRtVnlld1k2REhGMVlXeHBkSGxwUVRvUVkyOXNiM1Z5YzNCaFkyVkpJZ2x6Y21kaUJqb0dSVlE9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--1924d851274c06c8fa0acdfeffb43489fc4a7fcc/Rich%20Kahn.png)
The Entrepreneur Next Door 🏡
My name is Zev Asch; welcome to The Entrepreneur Next Door Podcast. I've spent my entire career in what I call "the trenches of small business and entrepreneurship." I spent three decades as a successful corporate marketing executive in small and family-owned businesses, an academic career as a Graduate Marketing Professor and director of Entrepreneurship and leadership at Touro University Graduate School of Business, and over a decade as a business transformation coach.
As an avid podcast listener, I've always craved one that features unknown, grounded non-celebrities and entrepreneurs who can be my next-door neighbors.
Join me for intimate, unfiltered conversations with everyday people who took a leap into entrepreneurship and openly share their journey from failure to success. I spend hours preparing for each interview and asking intimate and challenging questions; one insight can make a profound difference in your business or life.
Finally, I promise that my podcast will never be used as a platform for me or my guests to self-promote. I strictly prohibit it and ensure each guest understands before being featured on my show.
My goal is to ensure that every episode delivers at least one insight that can help you improve your business or one aspect of your personal life.
Listen, subscribe, and share this channel with my thanks.
Music courtesy of ZakharValaha at Pixabay.
The Entrepreneur Next Door 🏡
[64] Stop Online Fraud from Ruining Your Business
Businesses, especially small businesses, rely on online lead generation and transactions. They also recognize (sometimes too late) the impact and opportunity cost of fraudulent leads on their business.
Entrepreneurs: are they born or made? In Rich Kahn's case, he seemed destined for it. From a young age, he was drawn to programming, and with perseverance, risk, and courage, he bootstrapped and built multimillion-dollar web properties.
Rich Kahn has finally found his true calling and dedicates his career to combating online fraud using his proprietary and proven platform, which guarantees minimal or no false positives.
Bonus: The key to successful entrepreneurship is when your spouse is your partner.
Takeaways
☛ 20% of online transactions are fraudulent.
☛ Identifying and eliminating fraudulent interactions is crucial for improving
marketing performance and protecting businesses from legal issues.
☛ Many fraud detection solutions have a high false positive rate, which can
result in missed opportunities and lost revenue.
☛ AI is both a threat and an opportunity in the field of fraud detection
☛ Running a business with your spouse as a partner can be successful when
there is a complementary division of responsibilities and effective
communication.
Chapters
00:00 Introduction and Background
03:00 The Journey of a Serial Entrepreneur
11:07 The Early Days of Coding and the Internet
24:26 The Impact of Fraud on Businesses and Consumers
30:23 The Promise of Clean Traffic and Differentiation
34:33 2nd mortgage on the house
39:07 The Myth of Data Protection and Privacy
53:48 The Disruptive Potential of AI in Fraud Detection
Connect with Rich:
LinkedIn: linkedin.com/in/richkahn
Web: Anura.io
