![[58] Your child will never speak. I proved them wrong. Artwork](https://www.buzzsprout.com/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCRHg1c2dZPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--73c882eeb059d4edc2b61e03a622ed2e6320a850/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdDVG9MWm05eWJXRjBPZ2hxY0djNkUzSmxjMmw2WlY5MGIxOW1hV3hzV3docEFsZ0NhUUpZQW5zR09nbGpjbTl3T2d0alpXNTBjbVU2Q25OaGRtVnlld1k2REhGMVlXeHBkSGxwUVRvUVkyOXNiM1Z5YzNCaFkyVkpJZ2x6Y21kaUJqb0dSVlE9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--1924d851274c06c8fa0acdfeffb43489fc4a7fcc/Nichole%20Audio.jpg)
The Entrepreneur Next Door 🏡
My name is Zev Asch; welcome to The Entrepreneur Next Door Podcast. I've spent my entire career in what I call "the trenches of small business and entrepreneurship." I spent three decades as a successful corporate marketing executive in small and family-owned businesses, an academic career as a Graduate Marketing Professor and director of Entrepreneurship and leadership at Touro University Graduate School of Business, and over a decade as a business transformation coach.
As an avid podcast listener, I've always craved one that features unknown, grounded non-celebrities and entrepreneurs who can be my next-door neighbors.
Join me for intimate, unfiltered conversations with everyday people who took a leap into entrepreneurship and openly share their journey from failure to success. I spend hours preparing for each interview and asking intimate and challenging questions; one insight can make a profound difference in your business or life.
Finally, I promise that my podcast will never be used as a platform for me or my guests to self-promote. I strictly prohibit it and ensure each guest understands before being featured on my show.
My goal is to ensure that every episode delivers at least one insight that can help you improve your business or one aspect of your personal life.
Listen, subscribe, and share this channel with my thanks.
Music courtesy of ZakharValaha at Pixabay.
The Entrepreneur Next Door 🏡
[58] Your child will never speak. I proved them wrong.
Nichole Daher, founder of Success on the Spectrum, shares her personal connection to Autism and her journey of starting the first ABA therapy franchise in the US. Nicole emphasizes the need for emotional connection with customers, good ABA professionals, and building trust with parents.
Nicole shares how she differentiates her clinics from schools or other forms of Autism therapy and emphasizes the need for passion and dedication in running a successful franchise and aligning with franchisees who share her mission.
Takeaways
- Starting a business often arises from a personal need or frustration with existing solutions.
- Building trust and emotional connection with customers is crucial for success.
- Navigating insurance can be challenging, but perseverance and learning from mistakes is vital.
- Recruiting and retaining skilled professionals is essential for the success of a clinic or business. ABA therapy focuses on teaching skills that will impact the lives of individuals with autism rather than focusing on irrelevant tasks.
- The public school system often lacks the resources and structure to provide individualized attention to children with autism.
- Franchising can be a successful way to expand a business and make a greater impact on the lives of children with autism.
- Passion and dedication are essential qualities for franchisees in the autism therapy industry.
Connect with Nichole:
LinkedIn: https://www.linkedin.com/in/nichole-daher-b9b30150/
Website: SUCCESSontheSPECTRUM.com
