The Entrepreneur Next Door 🏡

[47] Pia Wendelbo: Humanizing how business is done

Zev Asch

Every business dreams of growth and scaling up. Successfully growing your business only happens by expanding your team. Listen to my guest and get valuable insights on how to manage change and people to ensure a smoother transition later on.

I prefer to introduce Pia Wendelbo as something other than an 'expert' in change management since the (overused) term often exaggerates one's accomplishments. However, Pia has amassed a wealth of experience in diverse fields, making her exceptionally effective in leading, directing, and managing organizational change.

Here are a few highlights of our conversation:

  • Why a college degree won't guarantee you a job if Pia is doing the hiring
  • How Pia uses her creativity,  innovation, and fintech experience to humanize banking and change how consumers view banking in general
  • How do you convert a bland (same-old) mission statement and force your client to live up to it?
  • Pia's definition of the internal ecosystem necessary for organizational success.
  • Why anyone who is in B2B is, by definition, also in B2C? An insightful and rare approach
  • What is at the core of business development?
  • Tech is great only if people use it. How did Denmark drive tech adoption?
  • Stop dumping tech on your employees. Employees need time to learn and get comfortable with new technology 
  • What is the best thing that happened to introverts in the past four years?
  • What is the biggest mistake companies make when they scale up?

Connect with Pia:

LinkedIn: linkedin.com/in/digital-change-agent
Email: pwendelbo13@gmail.com

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